Dieselgate has no influence on Chinese market
Many journalists and commentators assumed that Dieselgate would cripple the market share of diesel vehicles in the two largest car sales markets; China and North America.
Interestingly, almost the precise opposite has happened.
In North America, Diesel vehicles currently account for around 3% of all cars that are newly registered. However, because of the vast range of diesel based models – which is also growing – many now believe that diesel vehicles could amount to as much of a 10% market share of all new vehicles registered in 2018.
In China, the use of Diesel vehicles is highly restricted in most cities. Therefore Diesel does not play an important role at all in China.
Notably, Germany has had a tendency to create very strict guidelines when it comes to car manufacturing, yet car manufacturers like Volkswagen and Daimler (all of whom produce diesel based vehicles) have grown impressively.
For example, in the aftermath of Dieselgate, commentators and journalists assumed that Volswagen would see a very steep drop in sales. However, current projections now suggest that Volkswagen is set to become the largest car manufacturer in the world by the end of 2017; over taking Toyota and General Motors across various major car markets. This is despite lower sales in North America and mainly because of higher sales in China. It would thus appear that the strict guidelines set forth by the German government are actually invigorating growth.
Despite Dieselgate, more and more car manufacturers are still orientating themselves towards the Chinese market. China is still offering huge incentives for the development and sale of electric vehicles, more so than many other nations.
Furthermore, the Chinese legislators have set our clear plans to become the world leader in electric vehicle technology. Several German car manufacturers are currently in the process of building new factories in mainland China, with the express purpose of building electric vehicle technology.
The fact that China is still considered the largest potential car market in the world also means that China is primed to be the new home of electric vehicles and clean energy technology.
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